The Afterparty

Overview

Still under the same commission from Sudah Nation, we were brought on to produce a fully animated music video for a single off the album The Afterparty, aptly titled The Afterparty.

The objective was to craft a visually striking piece that captured the essence of the track while aligning with Bensoul’s bold new creative direction and the album’s immersive and futuristic aesthetic.

Challenges & Approach

The biggest challenge was capturing Bensoul’s lip-sync and facial expressions in a way that heightened the immersive quality of the video.

To bring this vision to life, our team leveraged Unreal Engine, motion capture technology and emerging AI workflows : combining innovation and artistry to deliver a standout visual experience that pushed the boundaries of animated music storytelling.

The result

The piece captured the energy and futuristic aesthetic of Bensoul’s new creative direction, delivering a state-of-the-art experience that showcases the power of animation in music storytelling. While the video has not yet been officially released, it’s currently available for exclusive viewing through our website