'LIVE IN ABUJA' AYRA STARR

Overview

After the rapport created from the 'HEIS' concert visual, Ritchie Igunma under Scry Town commissioned us to develop an interactive concert pre-visualization demo.

The goal was to support planning and creative direction for AYRA STARR's Live in Abuja concert at Transcorp Hotel, by building a dynamic digital replica of the venue that could help visualize stage design, lighting, and audience flow ahead of the show.

This became our first use case for Foreman: A pre-visualization tool currently in development.

Challenges & Approach

Our biggest challenge was recreating the concert venue remotely with precision and accuracy. However, thanks to the detailed reference materials, floor plans, and stage design assets provided by the team, we were able to digitally reconstruct the space and deliver a fully interactive 3D walkthrough using Unreal Engine

The result

The final output was a high-fidelity 3D walkthrough of Transcorp Hotel’s concert space, built in Unreal Engine to simulate lighting, staging, and crowd perspectives. The interactive demo allowed Ritchie Igunma and Ayra Starr’s creative team to explore various stage configurations and refine the show’s visual flow ahead of time